Balancing Act: The Art of the Brewing
Monday, November 26th, 2007
Though the process of brewing is a science, creating good beer is an art. The craft-brewer is an artisan as well as a practical scientist. One alter-ego cannot survive without the other. Sure, there are many scientifically perfect beers, brewed with little or no creativity, like the typical American or European macro-lagers. These flavor challenged beers are designed to be accepted into our mouth like water, with just enough flavor to disguise the alcohol, allowing us to ingest large volumes seemingly without consequence. This reminds me of saying on a favorite T-shirt owned by the recently deceased beer writer Michael Jackson; “Beer– If you can’t taste it, why bother?”
“Tasting” requires some conscious effort on our part. For instance, when biting into a wonderful slice of pizza Margherita at Lola’s, one can pick out the subtle balance between the acidity of the tomato, the balancing effect of the cheese, the bready crust and the gentle “tickling” of the brain offered by the garlic and basil. Without these balancing elements, the pizza wouldn’t be as pleasing. Why would we want anything less?
But less is exactly what you get when you grab that ice-cold can of Bud-light and pour it down your throat! The macro-beer boys design a beer by survey and market analysis, then they try to sell you feeling or a lifestyle. They use made-up brewing language like “ice brewed”– what the heck is that? They take the “milquetoast” route instead of trying to create a flavorful product that would sell, nonetheless. (More Harvard than hops!)
Craft beer is “crafted” to taste like something. (more…)



